Short answer

You can list your estate sale on EstateSaleFinder.net for free — no credit card, no trial timer, no bait‑and‑switch. Every seller also gets a 60‑day, no‑commitment Pro trial (again, no card), and if you're a graduate of the Institute for Estate Sale Professionals (IESP) you get 90 days of Pro on the house. We're actively expanding into new states, and we're doing it by giving estate sale companies the most value on the internet — full stop.

A beautifully staged estate sale living room ready for opening day — antique china cabinet, oil paintings, tagged furniture, warm morning light.

Why we're giving so much away

We built EstateSaleFinder.net because we love this industry, and because the tools most companies have to choose from are either overpriced, ugly, or built like it's 2008. Our plan is simple: be the most useful place on the internet to list an estate sale, in every state, and let word‑of‑mouth do the rest.

That means:

A real free tier — not a demo.
A generous trial of the full Pro toolkit — with no card on file.
Extra runway for the operators putting in the work to get better (Jenna's students get 90 days).

If you run estate sales in a state we haven't cracked yet, this post is basically an invitation. Come plant a flag.

What "list your estate sale for free" actually includes

Our Free plan is real, permanent, and made for companies who want to test us out (or run one sale at a time). Here's what you get without paying a cent:

A public sale page on EstateSaleFinder.net with a shareable link, dates, times, address (revealed on the day per your rules), and a Google Maps link buyers can tap.
Photo gallery — upload up to 20 photos per sale so buyers can browse from the couch and show up ready to buy.
Your company profile page with logo, bio, service area, phone, website, and social links — a real internet home you actually own.
SEO‑optimized listings that get indexed on Google and pulled into our city and "estate sales this weekend" pages automatically.
Buyer notifications — people who follow your company or save your sale get pinged when you post.
Basic messaging so buyers can ask questions without giving out your cell.
Reviews on your profile to build long‑term trust with families in your area.

No credit card. No 30‑day countdown. If Free is all you ever want, Free is yours.

An estate sale professional creating an online listing on a tablet inside a warmly lit vintage home.

The 60‑day no‑commitment Pro trial

When you create your seller account, we automatically drop you into a 60‑day Pro trial — the full Company Pro toolkit, on us, no credit card required. If you don't upgrade at day 60, your account quietly falls back to Free. Nothing gets deleted. No surprise charge. That's what "no commitment" actually means.

Here's what unlocks the moment you sign up:

Unlimited photos — put every treasure on the internet, not just the "good ones."
Ai‑assisted listing writer — snap a photo, get a clean, keyword‑rich description in seconds. Great for volume days.
Ai pricing suggestions — real comps from live marketplaces so you stop guessing (and stop leaving money on the table).
Priority placement in search — your sale shows up higher when local buyers search this weekend.
Exclusive buyer leads — buyer wishlists and radar alerts route matching shoppers to your sale before it opens.
Early offers — let serious buyers make offers before the doors open. See why smart companies accept early offers.
Social studio — auto‑generated carousels for Facebook and Instagram so your marketing doesn't eat your Thursday night.
Bulk photo upload + auto‑tagging — dozens of items in minutes, not hours.
Full analytics — views, saves, message volume, top‑performing photos, and where your buyers are coming from.
Embeddable Sale Showcase widget — drop your live sales onto your own company website in one line of code. Details on the Embeds Hub.
CRM + client pipeline — track leads, walkthroughs, contracts, and post‑sale follow‑ups without a spreadsheet. See the CRM guide.

Try it, love it, keep it. Don't love it? You paid nothing.

A phone showing a clean gallery of estate sale item photos, surrounded by vintage teacups, brass candlesticks, and an antique brooch on cream linen.

90 days of Pro free for Jenna's students

If you've taken (or plan to take) a course from the Institute for Estate Sale Professionals (IESP), we love you extra. When you sign up through the referral link IESP gives graduates, we automatically add 90 days of Company Pro to your account — a $297 value — plus priority search placement and your CESF badge on your profile.

Why? Because operators who invest in getting better at this craft raise the bar for everyone. Jenna teaches the exact systems that keep families happy, sales calm, and profits real — pricing, contracts, staging, sale‑day operations. Read the full breakdown here: Estate Sale Courses That Actually Help — and 3 Months of Pro Free.

A woman entrepreneur watching a business training on her laptop in a cozy home office with plants and vintage books — sharpening the craft.

We're expanding — and we want you in the founding group for your state

A wooden US map with golden pins spread across many states, symbolizing nationwide estate sale marketplace expansion.

Right now our biggest concentration of companies is in Texas, Florida, and California, but real people search "estate sales near me" from every zip code — 201,000 times a month, in fact. That's an enormous amount of buyer demand we want to route into your sales, in your city, this weekend.

If you run estate sales in a state where we're still growing — the Midwest, the Northeast, the Mountain West, the Pacific Northwest, the South outside the big three — being one of the first companies in your metro on EstateSaleFinder.net is a real advantage:

You show up first when your neighbors start searching us.
You seed the reviews, the sale history, and the buyer following that new companies later have to catch up to.
You get direct access to us as we build — feature requests from founding companies get built.

A line of eager shoppers waiting on the front steps of a suburban estate sale in warm morning light.

How to advertise an estate sale for free (the honest playbook)

While you're here — a few things that consistently move the needle for companies on our platform:

List everywhere buyers already look. Post your sale on EstateSaleFinder.net, plus your own Facebook page and any local buy/sell/trade groups. Cross‑posting is free and doubles or triples the walk‑in.
Front‑load 8–15 excellent photos. Well‑lit, in‑focus, one item per shot for the good stuff. This is the single biggest lever for opening‑day turnout.
Write titles like a buyer would search. "Mid‑Century Modern + Vintage Pyrex Estate Sale — Bedford, TX" beats "Estate Sale Saturday."
Use wishlists and radar alerts. Pro accounts get pushed to buyers whose saved wishlist items match yours — free traffic you couldn't get any other way.
Accept early offers on your bigger pieces. Serious buyers will pay a premium to lock in furniture and collections before doors open. Here's why to say yes.
Post your sale to your own website too. Grab the free Sale Showcase embed and drop it onto your homepage. It auto‑updates every time you list a new sale.
Ask for a review after every sale. Even one paragraph from a happy family compounds forever.

More detail in How to Run a Successful Estate Sale and Reach the Right Buyers.

What it costs (spoiler: less than the alternatives)

We publish everything on our pricing page, but the short version:

Free — permanent. 1 active sale, 20 photos, public profile, buyer notifications.
Company Pro — $99/mo — everything above (unlimited sales, unlimited photos, Ai tools, priority placement, embeds, CRM, analytics). Comes with the 60‑day no‑commitment trial.
Company Pro+ — $149/mo — adds a Customized Ai Assistant trained on your business, plus auto‑featured sales that always sit on the featured shelf.

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FAQ

Is EstateSaleFinder.net really free to list an estate sale?

Yes. The Free plan is permanent, needs no credit card, and includes a public sale page, up to 20 photos, your company profile, and buyer notifications. It's how most companies start with us.

How long is the Pro trial and is a credit card required?

The Pro trial is 60 days, and no credit card is required to start it. If you don't upgrade at day 60 your account simply falls back to Free — no surprise charge, no lost data.

How do I get 90 days of Pro for free?

Enroll with the Institute for Estate Sale Professionals (IESP), then sign up through the referral link IESP gives graduates. Ninety days of Company Pro, priority search placement, and your CESF badge are added automatically.

Do you cover my state?

Almost certainly, yes — EstateSaleFinder.net is nationwide. Buyers can search from every zip in the US. If you're in a state where we don't have many companies yet, being early is a genuine advantage.

How much do estate sale companies charge families?

Typically 30–40% commission of gross sales, with terms that vary by market and by the size of the sale. We break this down in Estate Sale Company Fees Explained.